Valoramas Discount Shopping Serves Latino Community.

Alejandra Garza shares how brings the United States Latino community together to enjoy shopping discounts as well as social benefits.  Valoramas serves the Hispanic culture community by aggregating over 3000 retailers in an online shopping mall with products that are family friendly.

With the revenue produced from its multiple streams including membership, retail commissions, advertising and more, Valoramas takes a portion to re-invest into the Latino community.  This year, in 2012, they awarded $150,000 to multiple community organizations in Chicago and Houston.

The collective buying power of the Latino community is growing and forecast to become $1.4 trillion by 2013-2014. As the online shopping community grows, so will the re-investment into the Hispanic community.

Listen to hear how you may participate and how this business model may be replicated to serve other economic communities across the United States and the world.  Click through to our Socially Conscious Blog to learn more.

About Robin Eschler

Robin L. Eschler, the founder of Social Impact Marketing, started her career in developing foundational marketing strategies for companies of all sizes, from Fortune 500 to individual entrepreneurs and local businesses. She has developed and implemented international campaigns to launch high tech products and services and guided new business owners to successfully navigate the difficulties of growing a business.

Her life-long passion for helping others led her into nonprofit work for over a decade. Early on, she recognized the need for nonprofits to adapt to a rapidly changing world in which technology dominates and for-profit business practices are central to success. Her determination to help social causes in a sustainable way led to her creation of the Women’s Radio show Socially Conscious Investing.

Impact investing in for-profits with a mission of social change such as the fight against extreme poverty is a blossoming business sector around the world. With the economic decline, it’s clear that Wall Street requires change. Social impact investing addresses that need in a way that provides financial and social ROI.

As the Host of Socially Conscious Investing on WomensRadio, Robin’s goal is to educate people about the growth of social impact investing and social venture. Interviews are conducted with socially conscious business experts including foundations and nonprofits, social venture investment firms, micro-loan organizations, investors, educators, authors and social entrepreneurs.

This show’s mission is to help change the world through sustainable business practices that contribute to the economy, combat poverty, end hunger and provide better lives to all.

Twice, Robin has been recognized and received the highest honorary award that Rotary International gives, the Paul Harris Award, for service above self. Her community work has included developing local programs for disadvantaged populations such as foster children, troubled teens, and people with disabilities.

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