Rare Bird Alert System and App makes Birdwatching Easy

Jeff Simeon, a recent graduate from UCSB’s Bren School where he earned a Master’s degree in Environmental Science and Management with a focus on Eco-Entrepreneurship, shares his new venture, Birdeez, a smart phone app that generates rare bird alerts, will ultimately make identification of wild birds easy and revolutionize the birdwatching market. But that’s not all. He and his team, Patrick Toener and Thomas Kuo, also hope to improve bird conservation and help our nation deal with “Nature Deficit Disorder.”

Birdeez, a mobile smartphone application, social network and stand alone Bird Alerts system, helps birdwatchers at every step of the birdwatching experience. It helps the 48 million birdwatchers in the US locate and identify birds, and then collect their sitings to share with each other and the scientific community.

In May, the Birdeez team won first place at the New Venture Competition at UCSB. The Birdeez idea was born at UCSB’s Bren School of Environmental Science and Management in their Eco-Entrepreneurship program. Jeff took the idea to the UCSB Technology Management Program’s New Venture Competition, where the idea was refined and he was able to assemble a skilled team. The Birdeez team made the finals and was judged by panel of venture capitalists, an angel investor and serial entrepreneur, who selected Birdeez as the best market driven business. Birdeez is now seeking additional funding from the community, looking for social and environmentally minded investors.

To learn more about Birdeez and get important links to register for their Bird Alerts system, click here.

About Robin Eschler

Robin L. Eschler, the founder of Social Impact Marketing, started her career in developing foundational marketing strategies for companies of all sizes, from Fortune 500 to individual entrepreneurs and local businesses. She has developed and implemented international campaigns to launch high tech products and services and guided new business owners to successfully navigate the difficulties of growing a business.

Her life-long passion for helping others led her into nonprofit work for over a decade. Early on, she recognized the need for nonprofits to adapt to a rapidly changing world in which technology dominates and for-profit business practices are central to success. Her determination to help social causes in a sustainable way led to her creation of the Women’s Radio show Socially Conscious Investing.

Impact investing in for-profits with a mission of social change such as the fight against extreme poverty is a blossoming business sector around the world. With the economic decline, it’s clear that Wall Street requires change. Social impact investing addresses that need in a way that provides financial and social ROI.

As the Host of Socially Conscious Investing on WomensRadio, Robin’s goal is to educate people about the growth of social impact investing and social venture. Interviews are conducted with socially conscious business experts including foundations and nonprofits, social venture investment firms, micro-loan organizations, investors, educators, authors and social entrepreneurs.

This show’s mission is to help change the world through sustainable business practices that contribute to the economy, combat poverty, end hunger and provide better lives to all.

Twice, Robin has been recognized and received the highest honorary award that Rotary International gives, the Paul Harris Award, for service above self. Her community work has included developing local programs for disadvantaged populations such as foster children, troubled teens, and people with disabilities.

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  1. larry melby says:

    This app may be the answer to my casual birding problem, telling people what I saw.

  2. larry melby says:

    Maybe I didn’t listen close enough, but fb birdeez sells bird mobiles and getbirdeez.com only shows the word, “test”.